Estate Design System

ESTATE LUMA

One property. Every marketing asset.
Powered by AI.

Upload your property photos — Estate Luma builds the landing page, a motion landing page, the 4K film, the social pack and the presentation. From your own shots, in under fifteen minutes.

Casa Selva · Tulum4K film from 30 frames · view the case

One property · the whole launch

One upload.
The whole launch.

Drop in the photos you already have. Estate Luma reads the house, writes its story and builds every asset a listing needs — then prices it against the market and prepares the search copy. Change anything by asking the assistant in plain words.

Products

Five finished assets.
One grade across all of them.

Every piece is cut from the same photos and the same story — the page, the film and the posts read as one campaign, not five vendors.

Property Landing Page

Property Landing Page

A dedicated site for the property: eight sections, a cinematic opening screen and a private-viewing form.

4K Property Film
4K · 24 fps

4K Property Film

A graded walkthrough — frame-to-frame motion, with vertical cuts sized for reels.

Landing Pro · Motion

A scroll-driven film page: the camera glides through the house as the buyer scrolls, built from your own stills.

Social Media Pack

Posts, reels and carousels for every channel, with captions and a 30-day calendar.

Property Presentation

A 16:9 client deck for private buyers and the conversations that close the deal.

Casa SelvaReel · 24 s
Clifftop, MalibuReel · 28 s
Casa SelvaReel · 16 s

Reels 9:16 · camera tricks

Reels that
stop the scroll.

Pick the shots and give every cut its own camera trick: the camera dives through the ground and comes up inside the living room, flies through the glass, rockets into an aerial. A vertical 1080p reel in minutes — built from your own photos.

  1. 01Pick 4–7 shotsframed for 9:16 automatically
  2. 02A trick for each cutor let the service choose
  3. 031080p in minutes4K upscale when it lands
Through the groundThrough the glassWhip panThrough the ceilingRiseDiveBarrel rollCrash zoomGlide

from $0.80 per transition · redo any single cut, keep the rest

Work

Properties built
end to end.

Two flagship properties that went through the workspace end to end. Every page, film and spread below came out of one upload — the rest are in the portfolio.

The process

Four steps.
Under 15 minutes.

Upload, read every frame, fill the gaps, build the assets. The whole path runs in one window — and you see the price before anything is spent.

01
28photos read3 duplicates dropped

Upload

Every frame is read: resolution, light, scene and time of day. Duplicates and foreign shots are filtered out.

02
92%readytwilightfloor planaerial

Audit

Readiness for each asset and a line-by-line list of gaps, each with the price to close it.

03
Your shot+ dusk · $1

Fill

A frame in another light, an upscale for print, a short video segment — all from your own shot.

04
  • Landing✓
  • Film✓
  • Social80%
  • Deck40%
  • Landing Pro22%
Live

Build

The estimate before you start, a live log while it runs, files one by one or as a package.

Estate Luma · workspace tour

One property, start to finish · real screen recording, sped up

Inside the workspace

The thinking behind the assets.

SEO pack

Titles, descriptions and keywords written for each market — ready for the property page and the portals.

estateluma.io › casa-pacificaCasa Pacifica — clifftop villa above the Pacific

Three travertine terraces, an infinity pool over the ocean and private viewings in Malibu.

estateluma.io › es › casa-pacificaCasa Pacifica — villa en el acantilado sobre el Pacífico

Tres terrazas de travertino, piscina infinita sobre el océano y visitas privadas en Malibú.

clifftop villa malibuoceanfront estateinfinity pool homevilla frente al mar

AI assistant

Ask in plain words. It re-orders the hero set, rewrites the copy or rebuilds an asset while you watch.

“Shorter headline”“Night version of the hero”“Translate everything to German”“Add the floor plan to the deck”

Make the pool at sunset the opening shot and warm up the headline.

  • Hero set re-ordered
  • Headline rewritten
  • Landing page rebuilt
  • Film re-cut
Ask anything about this property…
Filmre-cut
Landingrebuilt
Reelsqueued

Market analysis

Comparables pulled from 17 listing platforms, a price corridor and a clear read on where this property sits — before a single ad goes out.

  • Comparablespulled live from the portals you pick — Zillow, Redfin, JamesEdition and more
  • Price corridormedian, range and exactly where this listing sits
  • Recommendationsprice, positioning and which features to lead with
Price per m² · Malibu · villasMedianCorridorComparables
This property
OctJanAprJulSep
10comparables3platforms2.6 minfull scan
Also inside
  • Photo auditlight, sharpness, gaps
  • Property passportfilled from your description
  • Documents dossiercompleteness check
  • Leads & dealsrequests, showings, stages
  • 8 languagesEN RU DE FR ES IT TR PT

Pricing

A full launch
for about $18 a property.

Every plan is a dollar balance plus properties and market analyses included. Everything else is paid from the balance at one price list — the same on every plan and on Custom, so you only pay for what you build.

For every property
  • Landing page
  • Landing Pro
  • Client deck · PDF
  • Social pack
  • SEO copy
  • 8 languages
  • Readiness audit

Start

$59/ month

For a broker with a few listings.

$60 balance a month · ≈ $20 per property

A typical month$60

3 propertieslanding, deck and social for each

30s of film in 4Kone 30-second film · or two in 1080p

17 new 4K framesdusk, aerial, another angle

A typical mix — spend the balance any way you like, at one price list.

  • 3 properties and 5 quick + 1 full market analysis included
Choose Start ↗
Most popular

Pro

$179/ month

For an agent with a steady pipeline.

$180 balance a month · ≈ $18 per property

A typical month$180

10 propertieslanding, deck and social for each

90s of film in 4Kthree 30-second films · or six in 1080p

52 new 4K framesdusk, aerial, another angle

A typical mix — spend the balance any way you like, at one price list.

  • 10 properties and 15 quick + 5 full market analyses included
  • Own domain for landings, priority queue
Choose Pro ↗

Agency

$449/ month

For a team or a boutique agency.

$450 balance a month · ≈ $18 per property

A typical month$450

25 propertieslanding, deck and social for each

300s of film in 4Kten 30-second films · or eighteen in 1080p

27 new 4K framesdusk, aerial, another angle

A typical mix — spend the balance any way you like, at one price list.

  • 25 properties and 40 quick + 15 full market analyses included
  • Assets in your agency's brand
Choose Agency ↗

Custom

Anyamount · from $25

Pay as you go, no monthly plan.

A top-up from $25 opens 30 days · everything at the same prices

$60 on your balance

3 propertieslanding, deck and social for each · $2.30

25s of film in 4K$6.92 per 5 s · 1080p — $4

18 new 4K framesdusk, aerial, another angle · $1

A typical mix — spend the balance any way you like, at one price list.

  • Properties $2 each — included on a plan
Top up ↗

What the balance pays for

prices in USD
Video, per 5 secondsdraft to approve · final 1080p · final 4K (the final includes its draft)$0.67 · $4 · $6.92
Landing Procinematic site: scrolling flies the camera through your film$2
Propertybeyond the plan or on Custom · photo review, readiness audit, the copy for every asset$2
Landing page · deck · social pack · listing video · SEOeach build or update$0.10
Rewrite the copya fresh write-up after you change the property or photos$1.20
Document checktitle papers against the property card$1.10
New 4K frame · upscale for printanother light, time of day, angle or aerial · ×3 for print$1
Market analysis beyond the planquick · full$0.60 · $1.20
Assistantper message$0.10

Payments

VISA mastercard Apple Pay Google Pay Crypto

Crypto works for one-time payments: top-ups and Custom. Monthly plans are paid by card or wallet. Prices in USD, VAT is added where it applies. Plan balance lasts 60 days, so whatever is unused rolls over one month. Top-ups don't expire: on a plan they start from $10; without a plan, $25 or more opens 30 days of Custom. You can change or cancel a plan at any time. See Terms and the Refund Policy.

Create a property

Your photos in.
Every asset out.

Upload the photos you already have. In a couple of minutes you see how ready each asset is and the exact price to finish it.

≈ 2 min to first readPrice before every build